Dan Lok, Chinese-Canadian business magnate, global educator, bestselling author of the book F.U. Money, and The King of High-Ticket Sales™, joins our show in this special episode of the Elite Man Podcast! In today’s episode Dan talks about how he was able to become a self-made multi-millionaire after having over a dozen failed online businesses in his early career. He shares the key lessons he’s learned over the years about self-branding, charging a premium price, growing a massive following, and creating a vastly wealthy empire. Dan covers everything from social media, to high ticket sales, to finding great mentors, to building and scaling your net worth. If you’re wondering how to finally make as much money as you’ve always wanted and live the life you’ve always wanted, check this episode out now!
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In our episode we go over:
- How Dan and I met a few years back and how he stole the show at a conference we both spoke at and had everyone in the audience loving him
- How Dan has been able to absolutely blow up the past couple of years
- His omnipresence on all major social media platforms and what he attributes his skyrocketing success on social media to
- Why social media is so important in this day and age and what you have to do to set yourself apart from everyone and actually build a valuable following
- Why he has 22 people working for him to grow his social media channels
- The major difference between social media following and social media capital (or social capital in general)
- What Dan attributes his success to and why he’s become so popular so fast
- The practicality of Dan’s advice and why he cuts out all the bullshit and fluff that so many other influencers put out
- How Dan was able to get out of his naturally introverted shell and become a great speaker, salesman, and world-class communicator
- Dan’s natural gift and what he believes he’s truly blessed at doing in life
- What turned Dan’s business life around and completely changed his life financially after having multiple failed businesses
- Dan’s top mentors and what they’ve taught him about business and life
- Dan Pena’s role in Dan Lok’s success
- Why Dan Lok spends about 500,000 dollars every year in coaching and training for himself
- Why Dan doesn’t care about the billionaire status but more about the impact he’s making in the world and how his future goals relate to this
- Why Dan wouldn’t leave his future kids any money
- What Dan recommends for people looking to become financially independent in the next few years
- The 4 stages of life and how to traverse successfully from one to the next
- High income skills, what they are, and how they can change your finances immediately
- The worst time to start a business, and how and when to start a business the right way
- The wealth triangle, high income skills (income), scalability (profit), and high-return investments (net worth)
- Why having income can be a great safety net for your future business endeavors
- Some of the various and many types of high income skills available for you to make money in
- Where Dan came up with the idea to charge a high-ticket price on his services
- The psychology behind why when people pay more money they pay more attention and get better results
- Why business is not a game of volume, it’s a game of margin
- Why retargeting a customer is so much easier than trying to get a new customer
- Having a premium brand as opposed to an average brand or lower-end brand that appeals to the masses
- Having the mindset to charge 10X what everyone else is charging and how to develop this
- Dan’s number one sales technique
- Why listening is the most important part of the sales process and the number one skill to develop
Check out Dan on:
Book: Unlock It
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